Wedding Paper Divas
Designed a range of promotional materials to inform consumers of the sales Wedding Paper Divas was having on their products. The elements used in the assets mostly matched the time of year and season, or the specific product being promoted.
All images were photographed by the in-house photography team and would be adjusted according to the assets being created.
Winter Sale
Assets created to promote the Winter Sale. The design used across all channels had to be clean and modern, following a simple palette of black, white, and gold. Some assets were animated to show the gold foil effect to draw more attention.
Animated GIF created for the initial email sent to customers.
Anniversary Sale
Assets created to promote the Anniversary Sale. The design used across all channels had to be clean and modern, relating to the watercolor theme picked out for the month. With the brand’s secondary color being a vibrant pink and blush, this tone was selected for the assets.
November Sale
Assets created to promote the November Sale event. The design used across all channels had to be clean and modern, with the quilling and foil theme used throughout.
Partnership Mailer
To reach new brides-to-be, these mailers would be included in a voucher when couples first sign up with their choice of wedding registries. A blank area was left for the mailers to be run through a separate printer to generate a unique promo code for each new customer.
